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| rmi sponsor Olympia's In-Store Show | posted
29 06 2011 | Showing the way in the Digital Store of the Future
rmi are guest speakers at POPAI's established and industry leading In-Store Show held at London's Olympia, June 2011. We have also set up a display in the digital store of the future zone, where our team take delegates through a range of exciting innovations and media opportunities that rmi can facilitate accross the UK.
Whilst the marketing world grasps the potential of digital marketing in retail, Tesco's in Korea have set yet another standard for others to follow with their innovative use of QR codes and home shopping; (http://bit.ly/jkZmKZ)
Presentations from all speakers on the day are available for download via the POPAI website. |
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| Digital Retail In Media Seminar | posted
10 05 2011 | Demonstrating the ultimate measurement of success
rmi were chosen as guest speakers at POPAI's seminar held at London's Barbican Centre on 10th May 2011. In an increasingly cost-sensitive retail supply climate, measuring the success of any element of the in-store environment has never been so important. The session set out to explore retailer challenges to implementing and measuring business models and sharing best practice from speakers accross the industry.
Presentations from all speakers on the day are available for download via the POPAI website. |
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| rmi are 'top of the bill' in 22,000 retailers | posted
09 05 2011 | Relationship with PayPoint achieves 100% UK coverage
rmi have announced today that they've launched a new shopper marketing opportunity within all PayPoint outlets throughout the UK. Advertisers can now profile their desired target audience (by geographical area or by fascia type) and provide a tailored message to over 10m people every week. Click here for more info.
rmi's Commercial Director, Phil Burroughes comments: "The beauty about this exciting medium is the way in which digital is playing a key role in the delivery and compliance. Naturally, the confirmation of the exact number and location of messages communicated is second to none when it comes to bona-fide audience measurement."
For more details, please register or login at www.PlanMyMedia.com |
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| rmi score their goal with JJB Sports | posted
20 04 2011 | UK's leading sports specialists choose rmi as team-mate
rmi have been selected by the board of JJB Sports plc to implement key strategic developments now that the retailer has achieved £100m+ of investor funding to optimise their forthcoming 40th Anniversary and the 2012 London Olympic Games.
Managing Partner, Jonathan Southcombe says: "We're proud to be working with JJB Sports who've recognised that we can deliver tangible value to their business by leveraging our knowledge and relationships. This is a great opportunity for our team to demonstrate how they can take a clear business vision and turn it into reality." |
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| rmi in pole position for 2011 | posted
05 04 2011 | Q1 sees our strongest ever trading quarter
rmi experienced their strongest ever trading quarter at the start of 2011. This affirms the extent to which the role of Shopper Marketing now plays in how brand marketers are behaving.
To celebrate this outstanding achievement in the face of such challenging trading conditions, rmi's account managers were treated to a day at one of the UK's latest Go-Karting venues, unleashing their competitive spirit against one another for once! |
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| rmi unlocks insight for Coca-Cola | posted
25 03 2011 | Data optimisation project goes live in advance of 2012
rmi's team behind skuBASE have now completed their final phase of optimisation for the launch of their ambitious partnership with Coca Cola Enterprises. Thousands of records from multiple sources have now been integrated into one central area which allows CCE management the chance to investigate their business information in real-time to deliver actionable insight at regional or even store level.
Managing Partner, Stuart Tiedeman comments: "We were all instantly excited by the outputs from this build when we went live and flicked the switch. It's clear that our software has enabled CCE to interact with their data in new and innovative ways. This gives Coca-Cola a genuine first mover advantage and helps to soldify their relationship with their key accounts, by virtue of their ability to demonstrate where they can add value, insights and solutions by sharing this with the key stakeholders."
If you'd like to find out how our team can help your business make sense of all the market information you have on file, then please contact us at your earliest convenience... |
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