Case study

Ecover

The Challenge

Ecover and Method were given the opportunity to have two promotional bays in two Tesco stores, on the premise they would do something different and stand out from the rest of the category. They were given only 1 week to deliver this.

The Solution

Understanding the tight deadline we worked all hours to design, produce, deliver and merchandise the two bays in both stores. The bays included customised shelf lighting, shelf displays and bay surrounds. 

The Results

ecover-tesco-shopper-marketing-case-stud

Ecover and Method generated double digit growth during the campaign period. Tesco were so impressed they gave them another 50 store trial.