i2c touch BASE with our media planning software
We are happy to have i2c partnering with us to licence our award winning BASE™ software platform across all their client activity. BASE™ will streamline the existing procedures at i2c, acting as their central portal for all client services information. BASE™, which went live this summer, will be utilised to drive executional excellence across the entire client journey at i2c.
Our Managing Director, Mike Osmond said upon the strategic move:
We are delighted that i2c have chosen to use rmi and BASE™ to simplify as well as enhance their client delivery processes. Over the last 10 years we have provided brands and retailers with unique solutions to maximise sales through constructed retail media campaigns to connect with shoppers more effectively. We offer software services, media centre management, retail media planning with hyper-local targeting as well as creative and digital and analytics, all through our unique software platform, BASE™